P2: By using contrasting businesses, describe examples of how the Internet is used.

Internet is one of the most successful and useful tools has ever created. there are different ways on how to use the internet in the business or organization. Most of the common usually use the internet to promote their product and services of their company. Here's how two contrasting businesses uses the internet:

Tabung Amanah Islam Brunei (TAIB Brunei)

Tabung Amanah Islam Brunei is one of a bank in Brunei Darussalam which also known as Taib Brunei.  Taib is a body corporate established in Brunei Darussalam under the Perbadanan Tabung Amanah Islam Brunei Act. Taib Brunei was officially launched by His Majesty Sultan Haji Hassanal Bolkiah Mu’izzaddin Waddaullah ibni Al-Marhum Sultan Haji Omar ‘Ali Saifuddien Sa’adul Kairi Waddien, Sultan yang Di-Pertuan of Negara Brunei Darussalam, the Present Monarch who is the Supreme Executive Authority of the Country. The establishment of Taib Brunei is on 29^th September 1991.

The launching of Taib marked a new beginning for Brunei Darussalam as Taib was the first Financial Institution that conducted all its activities in accordance with Islamic faith. Taib is private limited company.  Taib has two subsidiary companies which are Insurans Islam Taib Sendirian Berhad (Takaful/Insurance) and Darussalam Holdings Sendirian Berhad (Haj/Umrah Services, Travel Agent) where both of which Taib has a 100% shareholding. Taib main office building is located at Jalan Sultan, Bandar Seri Begawan. They have 7 branches excluding the main office, which are located at Kiulap, Lambak, Airport Mall, Tanjung Bunut, Kuala Belait, Tutong and Temburong.

Diagram 1: TAIB Brunei

Taib Brunei providing online banking. Commercial and corporate banking, providing financing to business activities of all kinds. It enables customers to conduct financial transaction through Taib Brunei website. For example, Taib Brunei has its own application, their customers can avoid those traffic jammed on their way to go to Taib Bank and also, they can avoid queues when paying their bills or never running out of their prepaid top-up ever again. With the application provided, they gain comfort of managing their finances while on the go.

Diagram 2: TAIB Brunei Application

Progresif Cellular

Progresif Cellular Sdn Bhd is a Brunei based telecommunications company which also known as PCSB. The name of the chairman PCSB is Hj Abu Bakar bin Hj Ibrahim, who is also the Deputy Permanent Secretary of the Ministry of Finance. Progresif Cellular Sdn Bhd announced the acquisition of B-Mobile effective 1^st July 2014. PCSB company also a wholly owned subsidiary of Darussalam Assets Sdn Bhd. It is an investment holding company under Brunei’s Ministry of Finance, established to managed government investment in government-liked companies.The headquaters of PCSB company is at Kiarong, Brunei Darussalam. Today, Progresif Cellular have 8 branches which are at Tutong, Tanjung Bunut, Yayasan, Gadong Berakas, Brunei International Airport and 2 branches at Kuala Belait.

Diagram 3: Progresif Cellular

PCSB company doing advertising on their social media's. This help the business to advertise their product and services online, which is more appropriate and it cost less than doing those banners and brouchers. For example, Progresif Cellular whenever they have promotion about their product and services they will announced it through their social media's by doing that their customers will not missed any chances.

Coffee Bean & Tea Leaf

The Coffee Bean and Tea Leaf is a coffee chain company that produces Californian-based coffee. The company was founded by 2 people, Mona and Herbert Hyman. The company first gave rise in the neighborhood of Brentwood in Los Angeles in September 1963. The Coffee Bean today has many locations all over the world. A great entrepreneur, Victor Sassoon, from Singapore had a vision of expanding the company Coffee Bean and Tea Leaf and therefore opened locations throughout Southeast Asia including Singapore, Malaysia, Vietnam, Philippines and many more. The Coffee Bean started in Brunei in 2001. The headquarters of Coffee Bean and Tea Leaf in Brunei is at Bandar Seri Begawan.

Diagram 4: The Coffee Bean & Tea Leaf

Diagram 5: Ramadhan offer

Most of businesses use internet for their marketing online including Coffee Bean.  Since Coffee Bean has many competitors they keep on updating about their new products and they as well do a lot of promotions every month. For example, the latest product that they launch is “Salted Caramel Ice-Blended” and they are having seasonal promotion which is for Ramadhan special offer which is 15% off on food and beverages. 

Diagram 6: CBTL latest product